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Tag Archives: grammar

My copywriting toolkit. What’s in yours?

July 2, 2012 – 4:19 pm

It’s really handy to have a few reliable guides to spelling, grammar and good copywriting to hand. Here’s what’s on my desk – how about you?

By Sue Keogh | Also tagged , , , , , , , | Comments (2)

Foursquare – the backlash against CamelCasing begins

June 5, 2010 – 5:11 pm

I’m not particularly sold on Foursquare – all that stuff about becoming mayor of your local coffee shop sounds a bit daft to me, like all the bun-throwing games I normally ignore on Facebook. Then there’s the natural female instinct to avoid broadcasting your regular haunts to any passing nutter. However, I do welcome the [...]

By Sue Keogh | Also tagged | Comments (0)

I’ts fun to go apostrophe spotting

June 4, 2010 – 1:16 pm

Ah, the Lesser Spotted Apostrophe making a rare appearance in a most unusual habitat.

By Sue Keogh | Also tagged | Comments (0)

Never mind the body fascism, feel the dodgy apostrophe

April 27, 2010 – 9:38 am

This has been in the top spot on the Daily Mail homepage for hours. Subs taken an early lunch?

By Sue Keogh | Also tagged | Comments (1)

Do we need a cure for monologophobia?

April 21, 2010 – 3:40 pm

I’ve just finished reading Essential English for Journalists, Editors and Writers by former Sunday Times editor Harold Evans. It’s full of suggestions for improving clarity of meaning, and in amongst the tips on sentence structure, story selection and writing effective headlines I discovered a whole new word: monologophobia. The chap who came up with the [...]

By Sue Keogh | Also tagged | Comments (0)

Are you getting your and you’re wrong?

March 30, 2010 – 10:53 am

I only ask because every day on Twitter, Facebook and elsewhere I see dozens of people getting the two mixed up. It doesn’t matter so much when chatting online to friends but if you’re tweeting from a business account it makes you look unprofessional. Or if you’re commenting on a blog or news story it [...]

By Sue Keogh | Comments (2)

The mother of all apostrophes

March 3, 2010 – 3:43 pm

Using the apostrophe is quite straightforward. Except when it isn’t. People regularly get tripped up by its and it’s. And some folk think plurals look much nicer if they have an apostrophe before the final S. But the usage which can give even the most pedantic copywriter a headache is coming up this month. It’s [...]

By Sue Keogh | Comments (2)