There’s a stack of social media gurus out there telling you that you need to use social media in your business. What we’re offering is a little different.
Using years of experience of producing web content for small businesses and household names like AOL, Yahoo!, the BBC, ITV, Toshiba, Magic FM and Paul Smith, we use all our editorial expertise to show you how to write for social media.
Our series of six workshops talk about the words to use, when to use them and common mistakes to avoid. We want you to get your tweets retweeted, your status updates Liked and your blog posts shared.
A choice of six sessions
- Sweet Retweets (or How To Write For Social Media)
- Tweets that travel: How your brand should write for Twitter
- Be Liked: How your brand should write for Facebook
- How to format your blog
- How to write a killer headline
- Developing your online profile and tone.
Who are the workshops for?
- Start-ups who need to create a sparkling social media profile from the get-go
- Brands who want to use social media but don’t know what to say
- Organisations who want to bring clarity to their social media campaigns
- Small businesses who want social media to help them stand out from the crowd.
How do I book?
We normally train up to 30 people at a time but can easily do smaller groups. We offer two lengths – one that’s an hour long and acts as a quick brush-up, and a half-day workshop with practical examples throughout so you really get a chance to get stuck in and build your confidence.
Contact us now to book a workshop.
About the course leaders
Sue Keogh has worked on social media campaigns for Toshiba’s viral video competition We Love Stories and Coronation Street the Album.
Her presentation at the London Social Media Marketing conference in June 2010, Tweets That Travel: How To Write Viral Copy, received much praise for offering practical advice which could be easily applied to businesses of all sizes, whatever their budget. Find out more about Sue Keogh.
Christine Cawthorne from Crocstar Media joined forces with Sue to present Sweet Retweets (or How To Write For Social Media) at Social Media Week 2011. People described the workshop as informal but informative, with a common sense approach.
A lecturer in online journalism at the University of Sheffield, BBC-trained Christine is part of the social media campaign for Paul Smith Optimistic and is part of the AOL homepage team. Find out more about Christine Cawthorne.