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news Sue Keogh news Sue Keogh

Techfugees Cambridge: How can tech help displaced people?

There are 65 million displaced people across the world; how are they using existing technology in such desperate situations and what tools are being developed by grassroots organisations in response to the crisis?

We sponsored and attended the first Techfugees Cambridge Conference and met the people who are rolling up their sleeves and coming up with practical solutions which can help. 

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strategy Ashley Scrace strategy Ashley Scrace

'Do I know you?' How online reviews became our biggest influencer

Once upon a time, we only trusted the words of people we knew pretty well. While friends, family and colleagues still wield a lot of power over our decisions, we're adapting more and more to placing trust in complete strangers.

And that's a great thing for online shopping and humankind, says Trustpilot's Ashley Scrace.

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strategy Sue Keogh strategy Sue Keogh

Digital marketing: A jargon-free guide to common terms

What's a hashtag? What does SEO stand for? Where does a blog actually...go?

These are some of the questions that come up when we're running workshops on writing for the web, SEO and social media. In this handy guide we run through the words and phrases you will meet when knocking your digital marketing into shape.

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