What happened when our Chief Copywriter swanned off to London Town for the must-see industry gathering and networking knees-up of the year: Copy Capital?Read More
Did you catch our Director at June's Cambridge Marketing Meetup? Sue teamed up with Colin Ramsay of Little Dragon Films to provide a bevvy of tips for making the most of video for your business. We livestreamed the whole shebang, and you can catch it right here.Read More
Inspired by Joe Macleod's thought-provoking talk on the importance of endings at Camp Digital 2018, we look at how this relates to your web content and customer relationships.
How can you create a meaningful goodbye that means people might actually come back?Read More
Copy Cabana 2017! We been there! Learnings! Findings! We got those! Find out what happened when we sent our Chief Copywriter to join his tribe at the hottest party of the summer and celebrate the life linguistic.Read More
Thinking Digital has been described as “arguably the UK’s most important conference,” so you know I leapt at the chance to attend the 2017 show in my native Newcastle. Following the scent of pasty*, I headed northwards…Read More
Bringing marketers from Cambridge and beyond together at the beautiful grounds of Robinson College, On The Edge Digital’s annual B2B Marketing Conference showcased a series of top speakers, useful strategies and fascinating insights.
What were my main takeaways from the day?Read More
Why are machines useless at understanding context? Why are visuals essential to good communication with humans? Why is Buzz Aldrin planning a settlement on Mars? We went to Silicon Beach's London event to find out.Read More
We're whale-y pleased to be (hump)backing the Bouygues UK e-Luminate Festival for the second year running, sponsoring a killer light display that will be porpoisely projected next to the whale skeleton hanging outside the University Museum of Zoology.Read More
What can you learn at one of Cambridge's top networking events if you don't particularly like networking? Lots, it turns out, as we discovered when we went to the Cambridge B2B Exhibition 2016.Read More
Insights from Google, IBM and Microsoft plus an exploration of the V&A's digital projects, the wonders of gut bacteria, and a story about Kevin Costner's dog - it's Thinking Digital 2016. Here are some of our highlights from the two-day conference at Sage Gateshead in the mighty fine city of Newcastle.Read More
Friday 9 October saw more than 150 copywriters descend on Haberdashers’ Hall, London, for a packed day of talks, workshops and relaxed networking. It was CopyCon 2015 and the Sookio gang were there to soak up the creative atmos. What were our highlights?Read More
We were invited by the Communications team at the University of Cambridge to deliver training in writing for the web to their internal marketing teams.
How can we make sure the content is easy to read, users can find what they want, and that the messages being given out are consistent with this 800-year-old brand?Read More
This summer our director Sue Keogh was invited on board the Creative Express to mentor talented young copywriters, designers and art directors from across Europe.
Read the talk she gave to the teams before they set off in cable cars and the challenge began...Read More