Magic FM, London's most listened-to radio station.
Editors on the website and managing the social media channels.
What we did
Working with the lovely folk at Magic FM for three years we produced regular entertainment and lifestyle items such as the Editor's Blog and features on food, parenting and leisure, plus the microsite for Magic's Good Mood Film and its offshoot, the Wake Up Gallery and Magic London.
We also ran the message board, Twitter feed and the Facebook group, and offered consultancy to the designers and directors to find ways of developing the site and attracting even more users.
Lively, regularly updated web content which clicked with the users and generated online engagement with the station.
Heat, Britain's most talked about gossip magazine.
Working with developers on a relaunch of the website, featuring show pages and promotions for Heatworld competitions and user-generated content.
What we did
Coming into the project cold, it was essential to get to grips immediately with the CMS, the station output, the people behind the project and the brands sponsoring the station. Then to get the site built, signed off and launched within a very short timeframe.
Once launched we worked with producers to promote celebrity guests, competitions and features on the shows. Copy was written within Heat style - chatty, witty and very tongue-in-cheek!
Site built, content created and handover completed. Job done!