Revealed! How to stand out in your CV, covering letter and job interview

Want to find out what employers really think of your job application?

Find out how to write a CV that grabs their attention, the best format for a covering letter, and the job interview tips that’ll make you stand out (for all the right reasons!)

As part of Sookio Bootcamp, the week of remote work experience we held in August 2020, we ran a special careers advice session with agency founders Sookio’s Sue Keogh and Kelly Molson from Rubber Cheese sharing their experiences of hiring people for a combined total of over 25 years.

We’ve turned it into three short videos, all packed full of honest advice for job seekers to help you write winning CVs and cover letters, and prepare for your job interview.

Part one: What makes a job candidate stand out?

We explain why candidates who have done their research will always stand out against the competition - yet so few people actually do it.

How do you write a CV that impresses an employer? And what makes our heart sink when we ask the question: why do you want this job?

Part two: Captivating CVs and covering letters

What do employers want to see in a cover letter? What makes the perfect CV?

Sue and Kelly highlight the obvious things that people miss - like not including a covering letter at all! Or taking the time to check the name of the business owner. And they share the magic formula to writing an effective covering letter that really makes the employer's eyes light up.

Part three: Essential interview tips

What do people get right - and wrong - in job interviews?

A lot of it sounds so basic. Doing your research. Asking questions at the end. Being nice to the receptionist! Discover the small things that make a massive difference if you want to impress in your job interview.

They also offer an alternative approach to planning answers to interview questions that will help you come up with brilliant answers on the day - however nervous you might be.

Are you the next superstar digital marketer? Do send your details to us via our contact page. We may not have a vacancy now but you could find a spot on the front bench!

And if you're a designer or developer, go to the Rubber Cheese careers page.