Infographic: 13 questions to ask when creating a video for your business

Infographic: 13 questions to ask when creating a video for your business

Creating a successful branded business video that people enjoy and want to share isn’t easy.

But with some grounding in the basic production process from our handy infographic, your video content will be clocking up the views and likes in no time!

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How I learned to stop worrying and tolerate LinkedIn

How I learned to stop worrying and tolerate LinkedIn

We have differing opinions of LinkedIn in the Sookio office. Some of us see it working brilliantly for our B2B clients, whereas Chief Copywriter Rory Stobo is what you could call a non-believer.

But is he starting to see the LinkedIn light?

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Watch: Sookio shares social media tips with Sage on Facebook Live

Watch: Sookio shares social media tips with Sage on Facebook Live

As a Sage Business Expert, Sue regularly offers tips and advice to the Sage business community on digital marketing. This week she was at their London HQ in the Shard to offer essential social media tips for small businesses, all broadcasted via Facebook Live. Take a look!

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Six surprising things Love Island has taught us about brand personality (and why you shouldn't be a Jonny)

Six surprising things Love Island has taught us about brand personality (and why you shouldn't be a Jonny)

Love Island is currently causing a stir across the nation, with more and more folk becoming hooked on the ITV2 show and its unmissable relationship drama.

But what can brands learn from the programme?

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GDPR: Get on top of data protection reform (and avoid a €20m fine)

GDPR: Get on top of data protection reform (and avoid a €20m fine)

Do you manage your customers' data? Perhaps you sell online or have a large database of people who you contact using email marketing. You need to know about GDPR!

Read our guide to this important data protection reform and find out what steps your business should take to be fully compliant before the new rules comes into force in 2018.

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Three years in the life of a copywriter

Three years in the life of a copywriter

…Crikey. I only popped in for a cup of tea and a chat, suddenly it’s 2017 and I’ve been punching keyboards at Sookio for the last three years. As the agency’s ninth birthday rolls around, I figured I’d tap out some thoughts on where we’ve come from, where we’re going, and what I’ve picked up on the way.

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Just keep pinning: Why your business should be on Pinterest

Just keep pinning: Why your business should be on Pinterest

If your brand doesn’t have a Pinterest account, could you be missing an opportunity? We think so!

Find out how, done right, Pinterest can be an incredibly powerful platform for raising awareness of your brand and driving traffic to your website.

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On The Edge: 8 takeaways from the B2B Marketing Conference

On The Edge: 8 takeaways from the B2B Marketing Conference

Bringing marketers from Cambridge and beyond together at the beautiful grounds of Robinson College, On The Edge Digital’s annual B2B Marketing Conference showcased a series of top speakers, useful strategies and fascinating insights.

What were my main takeaways from the day?

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Trolls, unicorns and oysters: The daily encounters of a Digital Marketer

Trolls, unicorns and oysters: The daily encounters of a Digital Marketer

Doesn’t time fly when you’re having fun?!

Our Digital Marketing Assistant, Beth Daniel, joined the Sookio team in February. What has she learned in her first three months in an award-winning digital marketing agency?

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The digital tricks that events organisers miss!

The digital tricks that events organisers miss!

Running events nowadays is made so, so much easier through modern communications and tools like Eventbrite and Meetup. But so many organisers miss obvious opportunities to attract more attendees and give them the information they need to help the whole thing go smoothly.

What are the digital tips and tricks that events organisers so often forget?

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Sue smashes London Marathon goal with #RunDMSue digital marketing workshops

Sue smashes London Marathon goal with #RunDMSue digital marketing workshops

Our Director, Sue Keogh, ran the 2017 London Marathon to raise money for the Arthur Rank Hospice Charity. She smashed her fundraising target, and wants to say thanks to the #RunDMSue crew and everyone who gave their support. 26.2 miles is a long way to run...

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How should you use hashtags - or not - in 2017?

How should you use hashtags - or not - in 2017?

The term hashtag has crossed over from social media talk into day-to-day dialogue. But what exactly is a hashtag, and how are you supposed to use it? We’ve taken a look at different approaches and the best way to use them in your marketing. #winning

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