Technology

Strategic communications to attract investment and amplify the impact of your innovation

 

Engage users. Inform investors. Attract top talent

As a Cambridge tech marketing consultancy in the heart of the world-leading cluster for innovation, we mingle with fast-growing start-ups and global giants in technology, engineering and software development.

When you're immersed in research and product development it can be hard to take a step back and decide how to communicate your vision clearly and simply. You have to switch from talking to academics to investors. Or from colleagues to customers. How do you articulate your message to whole new audiences?

Through strategy, consultancy, audits and training, we’ll help you focus your marketing on what really drives investment, partnerships and growth.

  • Secure funding

  • Focus resources

  • Showcase impact

  • Your next steps

Our Cambridge connection

Particularly relevant is our work with the Cambridge Judge Business School, Cambridge Enterprise, the Cavendish Laboratory, Department for Physics, and the Department for Computer Science.

Sookio founder Sue Keogh is also a Non-Executive Director of cyber security startup Secure Connect to Cloud, drawing on years of expertise in explaining complex tech to non-techie audiences to help secure investment.

Based in St John’s Innovation Centre, we are active members of Cambridge Wireless and Cambridge Network, regularly attending Cambridge Tech Week, King’s Entrepreneurship Lab and speaking at events for Innovate UK, Enterprise Nation, Digital Leaders and Women in Tech.

For 15 years we’ve been a trusted supplier to the University of Cambridge, the beating heart of innovation, research and collaboration where so many exciting startups and scaleups take their first entrepreneurial steps.

What do we offer?

Marketing and communications strategy to focus on the channels, content and tactics that will deliver results

Marketing audits with clear recommendations, plus advice on tools, processes and workflow to streamline activity

Fractional CMO services. Senior marketing expertise to identify trends, build your marketing function, and appoint agencies with specialist skillsets in tech

Messaging frameworks to articulate your value proposition across the web, social media, in person and in pitch decks

Brand storytelling through content strategy and thought leadership, with guidance on best practice

Stakeholder engagement to strengthen relationships with investors, regulators and industry partners

Team training in marketing and communications to build lasting skills in your startup or scaleup

Entrepreneurship programmes and incubators. Communications skills for budding startup founders

Trusted network of content specialists: Design, video, podcasts, animation, copywriting, social media campaigns – all vetted for tech sector expertise

Connections and introductions within the thriving Cambridge tech and innovation ecosytem

Tech and innovation clients

Hardware, devices & Product development

Toshiba Europe

OpenIOLabs

Riverlane

Elektron Eye Technology

NACO

Checkit

Plextek

Oval Medical Technologies

Cambridge Design Partnership

Cambridge Electromagnetic Technology Ltd (CEMTL)

Apps, platforms & software

Capsule CRM

Colorscape app

Databoxer

Drinkaware

Lumify Energy

Turbostream

Fluent

Legalesign

Cambridge Intelligence

Syplex

Speaking and training

Innovate UK

Cambridge Enterprise

Cambridge Wireless

Centre for Sustainability Leadership

Digital Leaders

Women in Tech

Charities & tech for good

Techfugees

Internet Watch Foundation


Government bodies and & Academia

University of Cambridge

  • Cavendish Laboratory, Department of Physics

  • Department for Computer Science

  • Cambridge Judge Business School

Government Digital Service

BAE Applied Intelligence and DSTL


case studies from the tech sector

Copywriting support to help Techfugees spread a crucial message in times of crisis

A highly targeted LinkedIn video campaign to generate leads in pharma

 

  • Instrumental in leading to our acquisition.

    Sookio was instrumental in making the OpenIO Labs idea accessible and indeed lead to its acquisition.

    Also just a fun team with which to work; fresh, energetic, no nonsense.

    Founder, OpenIOLabs

  • A pleasure to work with.

    Great writers with bags of creative flair, and diligent and efficient to boot.

    Editor in Chief, Yahoo! Europe

  • Our YouTube channel won’t look shabby for too much longer!

    We had a wonderful day at the Sookio offices. The team needed inspiration on how we should take our brand and apply it to video, in order to increase awareness and conversions.

    Sookio’s Head of Production used a combination of film and business knowledge to get our thoughts together for a full video strategy which we look forward to implementing this year. Our YouTube channel won’t look shabby for too much longer!

    Marketing Manager, Plextek

  • Sookio crafted excellent copy which understood what we’re about and encapsulated all of our key messaging.

    We asked Sookio to step in and produce a comprehensive marketing package to be used internationally, and in the space of just a few weeks. The project was complex in its sensitivity but Sookio crafted excellent copy which understood what we’re about and encapsulated all of our key messaging.

    They produced some high standard design elements too, which spanned across web and print design.

    Communications Officer, Internet Watch Foundation

  • A big dollop of clarity and splendidness.

    Highly recommended for smothering your content with a big dollop of clarity and splendidness.

    The UX Doctor

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