healthcare marketing

Strategic communications to connect patients with transformative care

Trusted advice to build a healthy brand

Whether you’re trying to reach patients and professionals, excite investors or engage key stakeholders, your healthcare communications need to be clear, compliant and compelling.

We provide healthcare marketing consultancy and training to patient-facing organisations, medical institutions, global pharma organisations and life science startups, helping you build credibility, demonstrate real-world impact and drive significant results.

  • Engage hard-to-reach audiences

  • Showcase impact and results

  • Communicate your message

  • Upskill your team

Your next steps


What do we offer?

Fractional CMO services bringing board-level strategic guidance to ambitious healthcare organisations

Marketing and communications strategy for pharma and medtech, taking you from cutting-edge academic innovation to commercial success

Messaging frameworks that translate complex medical concepts into compelling content for patients, healthcare professionals and investors

Marketing audits to analyse your current approach, with clear recommendations to improve performance

Mentoring and upskilling to empower your marketing team and strengthen your medical communications

Social media and writing for web training for healthcare charities to help you develop engaging, accessible content

Brand storytelling to excite investors. Enhanced pitch decks and content strategy to show thought leadership

Trusted network of content specialists: Design, video, animation, copywriting and social media campaigns. Best practice in accessible content and adhering to NHS Digital content guidelines

Who do we work with?

NHS bodies and education

East of England Cancer Alliance | Audit and messaging framework

NHS Integrated Care Board, Cambridgeshire and Peterborough | Social media, design, copywriting, paid campaigns

Royal Papworth Hospital NHS Foundation Trust | Training for the comms team

The Healthcare Improvement Institute (THIS) | Podcast production and consultancy

University of Cambridge School of Clinical Medicine | Content strategy

LIfe sciences and medical technology

Cambridge Healthcare Research | Audit and strategic recommendations

Cambridge Pharma Ltd | Video, paid ads, email marketing, copywriting, GA4

CellRev | Copywriting, strategy, video, trend report, social media, paid ads

Elektron Eye Technology  | Case studies, whitepapers, blogging, strategy, social media management, website copy

ELIXIR Europe | Copywriting

Institute for Brain and Mind Health | Copywriting

Oval Medical Technologies | Video, creative content, marketing strategy, LinkedIn campaign, copywriting, training

Patient-facing bodies and B2C healthcare organisations

Care UK | Training

Cambridge Nutraceuticals (FutureYou Heath) | Social media management, blogging, events, content marketing

Contamac | Video, social media promotion

Huntingdonshire District Council | Covid prevention campaign on video and paid social media

Essex Wellbeing Service, through Priority Digital Health | Social media management

Vivan Therapeutics | Animation explainer video for cancer treatment, website copyediting, audiograms

Omega Diagnostics | Video, graphics, digital marketing strategy

Access Independent | Website copy

IOSH | Social media training, policy and guidelines for the Institute of Safety & Health

Healthcare Charities and non-profits

AKU Society and Beacon for Rare Diseases | Writing for the web and social media training, podcast marketing

Alzheimer’s Society | Annual report copywriting

British Heart Foundation | Video production training

Cambridge 105 Radio | The Business of Cambridge, Cambridge v Covid

Drinkaware | App copy

East Anglia Children's Hospice | Light Up Each Life campaign - blogging, Facebook Live

Movember Foundation | Video interview with testicular cancer survivor Ben Bowers

St Francis Hospice | Copywriting, social media training

case studies from the health sector

 

Helping prevent the spread of Covid-19 in Huntingdonshire during the festive period

Amplifying stories from the rare disease community the rarely Heard podcast

Raising awareness of NHS 111 and reducing pressure on A&E services

  • They helped us to reach fundraisers, patients and researchers even more effectively.

    Sookio’s training was superb, giving my charity a comprehensive overview of writing for the web. Their advice focused on how to best communicate with our audience, helping us to reach fundraisers, patients and researchers even more effectively.

    I’d like to thank them for sharing their vast expertise and experience.

    CEO, AKU Society

  • You are just so enthusiastic and motivating (#inspo as my daughter would say!)

    And such genuine and lovely people to work with. Thanks for sharing all your knowledge and expertise.

    It’s so useful – as well as a lot of fun.

    Communications Officer, Healthwatch Cambridgeshire and Peterborough

  • I make a point to attend every Sookio event and I always come away with new thoughts and ideas.

    The Sookio team are so generous with their insights and expertise and I've already tried out many of their social media and digital marketing tips.

    I make a point to attend every Sookio event and I always come away with new thoughts and ideas.

    Their expertise and advice really makes the difference!

    Marketing & Engagement Manager, Findacure

  • You understand the type of person we're marketing to and how to tie a narrative across different channels.

    We chose Sookio as we believe not only do you understand the type of person we're marketing to but also, that you understand how to tie a narrative across different channels.

    Senior Creative Executive, Contamac

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