New from Sookio School: how to plan a winning Twitter campaign
Go straight to our Twitter Strategy course on Skillshare
A solid presence on Twitter is pretty much an essential part of your business’s marketing toolkit, but are you making the most of what the platform has to offer?
Sookio School’s course, Twitter Strategy, takes you through the process of planning a winning marketing campaign on Twitter to help you grow your following, increase brand awareness, and ramp up your visibility on the platform.
How to use Twitter effectively
As a business, you’re probably already a dab-hand at engaging with your followers on Twitter – getting involved in conversations and retweeting content that resonates with your audience.
Participating in discussions and sharing tweets is an excellent way to grow your following and increase your visibility; however, the real key to an effective Twitter campaign is the ability to turn these conversations into profits.
Luckily the platform provides ample opportunity for you to do it, you just need to come up with a plan!
Sookio School is here to help you figure that part out. We’re experts when it comes to using Twitter for marketing businesses, and our new course will guide you through the creation of a winning Twitter campaign – from the early stages of planning, all the way through to measuring your results.
How about Twitter ads? Are they worth it?
Using paid ads on social media can provide a real boost to your marketing efforts, and Twitter offers you a variety of goal-based options when it comes to creating them.
Are Twitter ads effective? That depends – for some businesses, they’ll prove to be an extremely good use of your marketing budget, and for others, maybe not so much. It all comes down to who your target audience is.
Defining your target audience, and researching which social media channels they use, will help you determine whether Twitter ads could be useful for your particular business – or if your money would be better spent elsewhere.
In module three of the course, we help you to define precisely who your audience is, and how to find them. This valuable insight will help you decide whether or not you should be using Twitter ads as part of your next campaign!
What will I learn from the Twitter Strategy course?
All courses from Sookio School are crammed full of useful information and helpful hints, as well as some fantastic downloadable resources – providing everything you need to help your business grow!
In this particular course, you’ll learn how to:
Define your target audience
Outsmart your competitors and stand out from the crowd
Plan your content to get the most from your campaign
Encourage audience engagement with the clever use of visual elements and video
Utilise paid ads, and discover which format best fits your business
Time and schedule your posts to give your campaign an extra boost!
Measure your results to determine if your campaign was a success
There’s also a downloadable project for you to complete, so you can create your own killer campaign on Twitter by putting what you’ve learnt from the course, into action.
Sookio School’s courses are written, and hosted, by Sue Keogh – the Director of Sookio – and reflect her many years of working in the industry.
Having been active on the platform since its early days, you’ll be learning all about marketing on Twitter from one of the pros!
Get free access to the course!
As mentioned previously, all Sookio School courses are hosted on Skillshare, and if you create an account with this Skillshare referral link, you’ll get your first two month’s subscription for free!
With your free subscription, you can enjoy unlimited access to every course on Skillshare – including all of Sookio School’s premium classes.
So, if you’re ready to create a storm on Twitter with a killer campaign, click the button below to get started.
A little more about Sookio School…
Sookio has had a finger well and truly dipped in the training pie for some time now, and Sookio School is our way of providing the high-quality training our clients have come to expect but on a smaller scale.
Our courses are perfect for entrepreneurs and small business owners just like you!
Every one of our courses is broken down into easily digestible modules, allowing you to watch and work at your own pace.
Perhaps you’re looking to start blogging for your business, learn the basics of Twitter, or get some ideas about how to nail the marketing of your next event.
Whatever your small business goals are, then Sookio School has a course for you – and we have many more in the pipeline too!
Head over to Sookio School now to take a look!