Services

Why work with Sookio?

We give you a fresh perspective from outside your organisation, helping you identify challenges, priorities and opportunities so you can make confident decisions to support your ambitions.

Clear advice on your communications backed by a deep understanding of what works now and in the future.

Analysis and strategic guidance so you can spend your marketing budget wisely and hire people who will get results.

A very human perspective grounded in best practice and up-to-date knowledge of the latest tools, policies and good governance.

Access to our little black book of talented copywriters, video and podcast producers, designers and social media managers.

Insight into the Cambridge ecosystem, from the University to the business networks and how the whole place…works.

Is Sookio right for you?

We work best with senior leadership teams in mature organisations where quality, trust and maintaining brand reputation are critical.

Many of our clients are in education, healthcare and the public sector. Some have teams of 30 people. Others employ thousands.

What they share is a commitment to strengthening their communications from the inside out, and the need for a trusted, experienced partner who can define the problem and bring together the best people to solve it.

A specialist in brand storytelling, marketing and communications, Sue helps leadership teams untangle communications.

She spent 10 years with broadcast media giants (BBC, ITV, Bauer) and at large internet portals (Yahoo, AOL, GOV.UK) before founding Sookio in 2008. She’s led a multitude of high-impact multichannel campaigns with clients including the University of Cambridge, the NHS, and local government, and has trained 1000s of people, in person and online.

A Fellow of both the Chartered Institute of Marketing and the RSA, she brings broad strategic and leadership experience coupled with an extensive network of creative talent who she brings in depending on the expertise needed for each campaign.

Sue has worked extensively across the Cambridge education, healthcare, public sector and innovation communities, and brings a deep understanding of the University of Cambridge and the regional innovation ecosystem.

She is regularly invited to share her marketing expertise on air and at events, serves on the advisory board for the Anglia Ruskin University Cambridge School of Creative Industries, and hosts the Communication Untangled podcast.

With accreditations in behavioural science from UCL, Durham University and Saïd Business School, Sue’s work is informed by ongoing study, bringing deeper insight to your complex communications and marketing decisions.