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social media, web content Sue Keogh social media, web content Sue Keogh

Case study: Covering Cannes Lions 2013 for Lürzer's Archive

The Cannes Lions International Festival of Creativity is the world’s largest annual awards festival for creative communications professionals. For a magazine like Lürzer’s Archive it's a major event in the calendar.

This year we went to Cannes to provide coverage of the festival on the Lürzer's Archive website and social media channels. Here’s how we pulled it all together.

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