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Featured posts
What copywriting tips and tricks were on offer at #PCN2014?
We were lucky enough to attend the Professional Copywriters' Network Conference (#PCN2014) at London’s Haberdashers’ Hall. Here are just a few of the copywriting tips and tricks gleaned from this year's event.
B&Q's Neema Cox joins Sookio Masterclass panel
Neema Cox of DIY chain B&Q will be joining our autumn Sookio Masterclass, 'So. How do you fit it all in?' She'll be sharing tips on social media from a retailer's perspective - how to give great service, dealing with negative posts and the tools they use to keep on top of it all. Join us!
When was the last time you got a letter that made your hands shake?
Find out how Parkinson's UK use bold copywriting techniques in their direct marketing to make sure readers are engaged before they even open the envelope.
Getting intimate with social media and PR
Patrick Smith from Joshua PR explains the difference between social media and PR, and why to use them effectively you need to look to the rules of attraction.
Should your business be on Facebook?
Business owners are always asking us if Facebook is the right platform for them. Our answer may have changed – now that Facebook makes it harder to reach your customers for free.
Refresh, review and refine your marketing
We share our four big secrets on how to make your marketing work harder, for your business, your customers, and your pocket.
How to grab (and hold!) your readers' attention on the web
We've got a lot of experience in creating attention-grabbing content through an eye-catching mix of text, image and video. Read our tips to find out how it's done.
Sookio Masterclass: The art of using image and video in social media
Our second Sookio Masterclass featured social media managers from big name brands in fashion, food, gaming and pop culture.
Find out what our guests from ASOS, Jamie Oliver Ltd, Jagex and BuzzFeed UK had to say about using images and video content to promote your business.
In social media, you get out what you put in
A chance comment at one of our social media taster workshops for Destination Digital got us thinking. Social media is like any human relationship - you get out of it what you put in.
Altogether now - the love you take is equal to the love you make...
How blogging can help your business
Join Michelle, our blogger laureate, to see what a well-planned blog can do for your business. Whether you're a small business or looking to expand the reach of your established brand, a good blog strategy can help you build authority and grab attention.
Subi Gnanaseharam of Jamie Oliver Ltd joins Sookio Masterclass
We're delighted to announce the fourth and final guest at our next Sookio Masterclass. Subi Gnanaseharam from Jamie Oliver Ltd will be joining digital managers and editors from ASOS, BuzzFeed and Jagex to talk about how they use images and video so effectively on social media.