How can you explain complex concepts without 2000 words of text that no one will understand? This is where animation comes in, explains Alex Mallinson.Read More
Thinking Digital has been described as “arguably the UK’s most important conference,” so you know I leapt at the chance to attend the 2017 show in my native Newcastle. Following the scent of pasty*, I headed northwards…Read More
Bringing marketers from Cambridge and beyond together at the beautiful grounds of Robinson College, On The Edge Digital’s annual B2B Marketing Conference showcased a series of top speakers, useful strategies and fascinating insights.
What were my main takeaways from the day?Read More
Doesn’t time fly when you’re having fun?!
Our Digital Marketing Assistant, Beth Daniel, joined the Sookio team in February. What has she learned in her first three months in an award-winning digital marketing agency?Read More
Running events nowadays is made so, so much easier through modern communications and tools like Eventbrite and Meetup. But so many organisers miss obvious opportunities to attract more attendees and give them the information they need to help the whole thing go smoothly.
What are the digital tips and tricks that events organisers so often forget?Read More
Our Director, Sue Keogh, ran the 2017 London Marathon to raise money for the Arthur Rank Hospice Charity. She smashed her fundraising target, and wants to say thanks to the #RunDMSue crew and everyone who gave their support. 26.2 miles is a long way to run...Read More
The term hashtag has crossed over from social media talk into day-to-day dialogue. But what exactly is a hashtag, and how are you supposed to use it? We’ve taken a look at different approaches and the best way to use them in your marketing. #winningRead More
Why are machines useless at understanding context? Why are visuals essential to good communication with humans? Why is Buzz Aldrin planning a settlement on Mars? We went to Silicon Beach's London event to find out.Read More
What do pro wrestling and content strategy have in common? Quite a lot, it turns out, so our chief copywriter Rory Stobo shares his tips on how content marketers can learn from the demanding physical art form and wrestle their content strategy into shape.Read More
Things have been a little bit busy over the past year at Sookio! So we're delighted to be expanding the core Sookio team with the addition of our new Digital Marketing Assistant, Beth Daniel.Read More
Have you tried out Stories, Galleries and Boomerang yet? Instagram has brought in lots of new features recently to help you get even more creative with your content.
Beth Daniel, our new addition to the Sookio team, takes a look at these new updates and explores how your business can make the most of them.Read More
To keep up with the ever-evolving standards of digital content, good design is absolutely essential when attempting to bring content to life and connect with your audience.
Discover the different ways you can use design to complement and enhance your digital content.Read More
We're whale-y pleased to be (hump)backing the Bouygues UK e-Luminate Festival for the second year running, sponsoring a killer light display that will be porpoisely projected next to the whale skeleton hanging outside the University Museum of Zoology.Read More
For larger organisations, particularly those who are very public facing, like retail, telecoms, software and the public sector, social listening gives you an incredible opportunity to get essential, unfiltered feedback from the people using your product or service.
Dan Spicer, former Head of Social Marketing and Community, EMEA, at Hootsuite, explains more about what social listening means and the three key ways it can benefit your business.Read More
As a creative agency in Cambridge, creating digital content for clients in a wide range of sectors, trust is the foundation of everything we do. We like to think we make a compelling case for investing it in us.Read More
Our Director, Sue Keogh, was invited onto Cambridge TV's Business Focus show to share essential tips on digital marketing.
She talks to presenter Alina Trabbatoni about how she founded Sookio, and offers advice to businesses of all shapes and sizes about creating quality content and using digital marketing effectively to connect with target customers.Read More