What's a hashtag? What does SEO stand for? Where does a blog actually...go?

These are some of the questions that come up when we're running workshops on writing for the web, SEO and social media. In this handy guide we run through the words and phrases you will meet when knocking your digital marketing into shape.

In the latest mad experiment from the Sookio Lab, we look at Yik Yak, the anonymous messaging app targeted at students which is taking campuses by storm.

We went to London's City University to be part of World Information Architecture Day 2016, where the common thread in a thought-provoking day of talks was the power of collaboration.

Instagram is now one of the fastest growing social network, topping 400 million active users in 2015. People are finding smarter ways to grow their audience on Instagram, so isn't it time you joined in?

Follow our step-by-step guide to improving your feed and making the most of the visual storytelling network.

Content writer Freddie Reynolds - who knows his way round the style guides for The Sun, Sunday Times and The Times - explains their importance in helping brands like Innocent keep their brand voice consistent, and shares tips on stylin' it yourself.

We're proud to sponsor e-luminate 2016, the modern arts festival which brings together the best of Cambridge tech and creativity to shine a new light on our historic city.

Our video producer Colin explains how a family trip to see Inside Out got him thinking about how film enables us to express emotion more powerfully than in any other medium.

What questions should you ask to help you kickstart your emotional muscles?

Twitter has introduced polls, a new way engage with your followers.  

We try them out in the Sookio lab to find out how Twitter polls are being used in useful, creative and amusing ways, and how can your brand make the most of them.

We're delighted to have picked up two awards at the Cambridgeshire Digital Awards 2015. Well done #TeamSookio!

We're fascinated by the ways police forces use social media to engage with their communities. How does it help with crime prevention? Which topics generate the most response from the public? And what happens when you make a typo in a tweet?

Our designer Adriana explains why infographics are so effective at communicating data.

How do you choose the topics which will appeal to your target audience? What's more important - the design or the data? And how can you use infographics effectively to help your audience understand and retain the information?

We share our tips on writing product descriptions that help people find your products on the web (and buy them too!)