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Featured posts
Is Yik Yak for you? Probably not
In the latest mad experiment from the Sookio Lab, we look at Yik Yak, the anonymous messaging app targeted at students which is taking campuses by storm.
Sookio Labs: Creative ways to use Twitter polls
Twitter has introduced polls, a new way engage with your followers.
We try them out in the Sookio lab to find out how Twitter polls are being used in useful, creative and amusing ways, and how can your brand make the most of them.
Success for Sookio in the Cambridgeshire Digital Awards 2015
We're delighted to have picked up two awards at the Cambridgeshire Digital Awards 2015. Well done #TeamSookio!
Bobbies on the tweet: How the police use social media to engage with the community
We're fascinated by the ways police forces use social media to engage with their communities. How does it help with crime prevention? Which topics generate the most response from the public? And what happens when you make a typo in a tweet?
#BloggerBlackmail and why blogger outreach is still valuable for brands
Sookio's star baker Deepa Mistry explains the background to the #BloggerBlackmail bunfight and offers tips on making blogger outreach from brands a valuable experience for both sides.
Cannes Lions 2015: How is Facebook expanding the mobile canvas?
Facebook's Chris Cox was at Cannes Lions 2015 talking about expanding the horizons of how we interact with mobile, and Sookio was there to hear what he had to say - and pick up one some of the exciting innovations in mobile coming out of India and China.
How to stay organised on social media
Our new web and social media editor, Deepa, shares her advice for staying organised when managing your brand's social media channels. How to plan, save time for engagement and measure your successes - and mistakes too!
Inspiring digital transformation at ND15
We were lucky enough to be able to attend the 10th National Digital Leaders' Conference at Whitehall this week.
Speakers including Baroness Martha Lane-Fox, Dr Sue Black, Ed Vaizey MP, Matt Hancock MP, Emma Mulqueeny, Rachel Neaman and Helen Milner OBE tackled an important question: How can we encourage digital transformation in the UK and reap huge benefits to the economy and society?
Crisis management on social media: Sookio style
See slides and a write-up of Sue's talk at the Cambridge Network about crisis management and social media.
How can you use social media to avoid a crisis happening in the first place and to stop things escalating when it all goes pear shaped. And would you use Protein World's 'robust' approach to crisis management if something went wrong in your own business?!
Meerkats and Periscopes: The future of live streaming?
We explore the state of live streaming and compare the Meerkat... to Periscope. Find out more about the two rivals hoping to become the live-streaming apps of choice for early adopters.
Shared values: Politics and social media
March saw us bring our series of #SookioSocial masterclasses into 2015. This time we looked at social media's impact on politics and our nation's culture in the run up to one of the most closely fought General Elections in recent memory.
Sookio joins the line up for #PCN2015
It's another big-league gig for Sookio as our Director heads to the Professionals Copywriters' Network Conference 2015 to talk about writing shareable content for your social channels. Check out the full line up and book your ticket!